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Cookie policy

Welcome to  Bromander's Sheep and Recreation Farm and thank you for your interest in this Cookie Policy. In this Cookie Policy we explain what cookies are, how we use cookies on our website www.bromanders.com, how third parties we work with may use cookies on our website, and your choices about cookies.


Please read this Cookie Policy together with our Privacy Policy which provides additional details about how we use personal data and your various rights. 


We are  Bromander's Sheep and Recreation Farm of Ringaby 427, 71892 Frövi, Sweden (“we”, “us”, or “our”) and responsible for the handling of your data, which we process in compliance with Sweden`s Marketing Act (“MA”) and Electronic Communications Act (“ECA”) and the EU`s Privacy and Electronic Communications Directive (“PECD”). 


What are cookies?
A cookie is a simple small file that is sent along with the pages of an Internet address and can be stored by the web browser on a PC or other device. The information stored in it can be sent to our servers or the servers of relevant third parties during subsequent visits.


When you use and access a website, the website operator(s) may place a number of cookie files in your web browser to help determine and identify returning visitors, the type of content a user of a website, the amount of time each user spends Cookie Policy
in a particular area of a website. 
A distinction is made between session and persistent cookies, and the different types of cookies to operate a website:
The least privacy invasive type of cookies are Essential or Necessary Cookies. These cookies are essential or necessary to ensure that a website works properly and is secure so that you can navigate a website and use its features. Without these cookies, certain features of a website would not function, and thus you would not be able to use certain services. 


There are also Functional Cookies or sometimes called convenience cookies. These cookies allow a website to remember the options a user has made (including user ID`s stored, consents given, or languages selected) and other personalisation options you have selected when browsing.


Further there are also Analysis and Performance Cookies, which are used to monitor and improve the function and service of a website. Those can track down problems when using a website, facilitate online surveys, record visitor numbers, and provide analytics metrics. 


Lastly, Advertising Cookies or Targeting Cookies. They are used to deliver customized advertising to the user. This can be very convenient, but also very irritating.


The cookies we use
We use content or service offers of third-party providers on the basis of our legitimate interests in order to integrate their content and services in and on our website. This always requires that the third-party providers set certain non-essential cookies (Functional Cookies, Analysis and Performance Cookies, Advertising Cookies or Targeting Cookies). 


The following provides an overview of third-party providers and their content, together with links to their privacy policies, which contain further information on the processing of data and so-called opt-out measures, if any. Please keep in mind that this list may change from time to time and that this Cookie Policy will be updated accordingly.


Google Ads
We use Google Ads, an online advertising service provided by Google LLC. Google Ads enables us to show advertisements in the Google search engine or on third-party websites when the user enters certain search terms on Google (keyword targeting). Furthermore, targeted advertisements can be shown on the basis of user data available to Google (e.g. location data and interests) (target group targeting). With the help of Google Ads, we can evaluate this data quantitatively, for example, which search terms have led to the display of our advertisements and how many ads have resulted in corresponding clicks. The use of this service is based on your consent.


Google Ads Remarketing
We also use the remarketing functions Google Ads. Google Ads Remarketing allows us to assign people who interact with our advertisements and website to specific target groups and to display interest-based advertising to them within the Google advertising network.


Further, the advertising target groups created by us using Google Ads Remarketing can be linked to Google's cross-device functions. This means that interest-based, personalized advertising (that is advertising that has been adapted to you depending on your previous usage and surfing behavior) can also be displayed on another of your end devices (e.g. tablet or PC). The use of this service is based on your consent.


Google Conversion Tracking
We also use Google Conversion Tracking. With the help of Google conversion tracking, we and Google can recognize whether the user has performed certain actions. For example, we can evaluate which buttons on our website were clicked how often and which products were viewed or purchased particularly frequently. This information is used to create conversion statistics. We also learn the total number of users who clicked on our ads and what actions they took. We do not receive any information with which we can personally identify the user. Google itself uses cookies or comparable recognition technologies for identification. The use of this service is based on your consent.


Pixel Cookies and Tags
We use so-called Pixel Cookies and Tags (“Pixel Cookies”). A Pixel Cookie is an advertising tool and typically consists of a JavaScript code snippet that allows us to understand and track visitors' activity on our website. For this purpose, Pixel Cookies collect and process information about visitors of our website and the device used (so-called event data).


Event data collected through Pixel Cookies is used for targeting our advertisements and improving ad delivery and personalized advertising. For this purpose, the event data collected on our website by means of Pixel Cookies is transmitted to the relevant operator of the Pixel Cookie and in part, also stored on your device. However, this only happens with your consent, and we and the relevant operator of the Pixel Cookie are considered joint controllers. Nonetheless, for the subsequent processing of the transmitted Event Data, the relevant operator of the Pixel Cookie is the sole controller.


For more information about how the relevant operator of the Pixel Cookie processes personal data, including the legal basis on which they rely on and how you can exercise your rights against, please refer to the following Privacy Policies: Facebook and Instagram.


Opting Out
Google Ads, Google Ads Remarketing, Google Conversion Tracking
If you have a Google account, you can object to personalized advertising at the following link: https://www.google.com/settings/ads/onweb/.


General
If you do not wish to participate in our advertising personalization or retargeting/tracking you can object to behavioral advertising at the following websites: Your Online Choices, Digital Advertising Alliance of Canada, Network Advertising Initiative, AdChoices and the European Interactive Digital Advertising Alliance (Europe only). 


Cookie Consent
When you first visit our website, you will be asked to give your consent to cookies being stored on your device. You can accept all cookies or adjust your cookie settings to store only some of the above categories of cookies on your device. You can also refuse all cookies, except for essential cookies, which are cookies that are required for the proper functioning of the website.


You should be aware that if you disable/reject certain cookies, we will not be able to provide you with the best possible user experience on our website, as there may be services and features that you will not be able to use if cookies are required for us to remember the choices you have made.


You can revoke your consent or change your cookie settings at any time.


What are your choices in relation to cookies?
If you would like to delete cookies or instruct your web browser to delete or reject cookies, please follow the relevant link to your browser's help pages Google Chrome, Mozilla Firefox, Microsoft Edge, Opera, Safari. However, please note that if you delete or refuse cookies, you may not be able to use some or all of the features we offer. 


When you first visit our website, you will be asked to give your consent to cookies being stored on your device. You can accept all cookies or adjust your cookie settings to store only some of the above categories of cookies on your device. You can also refuse all cookies, except for essential cookies, which are cookies that are required for the proper functioning of the website.


Links to other websites
Please note that when you use a link from our website to a third-party website, such third-party websites may also set new cookies that are not subject to this policy. In such cases, we recommend that you refer to the cookie policy on the relevant third-party website itself.


Changes and Questions
This Cookie Policy was last updated on Sunday, 17th of September 2023, and is the current and valid version. However, we want to point out that from time to time due to actual or legal changes a revision to this policy may be necessary. If you have any question about our data protection practices, please feel free to contact us using support@bromanders.com, or call 070-9600516 or write to us at the above address.

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